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Windows Mobile

  • Pros
    • Strong user reach
    • Manufacturer agnostic
    • >18K apps
  • Issues
    • Current version in market (Windows Mobile 6) lacks support for some popular technology enablers (e.g., multi-touch, GPS, accelerometer)
    • Next-gen version will be late to market
    • Less developer enthusiasm vs. that for iPhone and Android
    • Application distribution more difficult today vs. iPhone’s app store 
  • Recent news / developments
    • Microsoft to launch “Skymarket” applications marketplace for Windows Mobile 7 (planned for launch in 2H ’09)
    • Speculation that Windows Mobile 7 will support revamped UI and multi-touch
  • Developer resources

Speaker notes:

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